This morning, I was checking out my friend Chi Chi Okezie’s Website (businesswoman here in Atlanta) – and I noticed she implemented some changes on her website. NOTE: I did not develop Chi Chi’s website. I am a web developer, and I like finding examples of good work online…

Changes that are emblematic of trends that I think are good decisions, if you are a business owner, and want to maximize your website for your audience.

Here’s what I noticed that Chi Chi did – and what I also recommend for my own clients: she has launched a blog as her main website.

Smart.

Here’s a screenshot of the top part of her website:

Chi Chi Okezie, The Champion Networker

Why is having your main website be a blog a great idea? Because blogs have unique advantages to benefit you from a Google perspective, as well as a human perspective. There’s technical mumbo jumbo talk about what this means. The summary is this: using a blog as your main website is a terrific solution to keep costs of websites down and to self support.

Here’s a screenshot of the bottom half of Chi Chi’s homepage:

Chi Chi Okezie, the Champion Networker

For Chi Chi’s site, she is using Blogger – however, WordPress is the number one blogging platform right now. That being said, if you are more comfortable using Blogger, then by all means, go with Blogger.

There are reasons to go with one or the other, and sifting through those reasons may be above and beyond the scope of your knowledge/interest. If this is the case, I’d say, get a professional opinion.

If you’d like to feel more confident every time you think about your businesses IT support, then contact me!